Researchers have long known that specific parts of the brain activate when people view particular images. For example, a region called the fusiform face area turns on when the eyes glance at faces, and another region called the parahippocampal place area does the same when a person looks at scenes or buildings. However, it’s been unknown whether such specialization also exists for visual working memory, a category of memory that allows the brain to temporarily store and manipulate visual information for immediate tasks. Now, scientists have found evidence that visual working memory follows a more general pattern of brain activity than what researchers have shown with initial visual activity, instead activating a more diffuse area in the front of the brain for all categories of visual stimuli.